New England Golf Monthly

New England Golf Monthly covers the regions entire season from beginning to end with nine printed issues per year beginning in March as the official show guide of the National Golf Expo Boston and ending with our annual Holiday Gift & Travel Guide. NEGM reaches a captive and affluent audience through a new standard of excellence in a four-color digest size magazine format featuring the latest in lifestyle, fashion, travel, real estate, reviews, and news. The publication can found at over 1,500 private or public golf facilities in the Northeast as well as high visibility locations such as restaurants, hotels, super markets, liqueur stores, professional offices, transportation venues and more. In print promotions include – display advertisements, advertorials, and department/special section sponsorships featured with our very popular editorial columns.

Circulation

• 52,000 Printed Copies / Issue in a Unique Full Color Digest Format

Bulk Delivery

• 4,500+ locations throughout the Northeast (public courses, private courses, ranges, indoor facilities, resorts, retail stores, liquer stores, restaurants, hotels, transportation, dealerships, offices & more)
• 6000+ copies direct mailed to the golf industry

Audience Profile

• Affluent readership w/ average income of $89,000
• Median age of 41
• 75% take at least 1 golf vacation per year & spend an average of $1000/year on equipment
• 40% have a level of club membership & own at least 1 home

Every printed issue of New England Golf Monthly is transformed into a live digital issue to be viewed on a computer, laptop, tablet or mobile phone. The digital issue is loaded to Issuu.com and is distributed to all of our subscribers, posted online, in weekly emails and on social media. Tablet and Smartphone users who operate on the Droid Market can download the Issuu.com App to read the issue from virtually anywhere. Digital issues feature live links, video, flash and more!

• Sent to over 30,000 subscribers and growing
• Features live links, video, flash, and more!
• Remains live on issuu.com/newenglandgolf indefinitely
• Download issuu’s mobile app to read on your phone or tablet
• Can be embedded into your site, shared socially, or emailed

myNEGM.com is one of the most comprehensive websites in today’s market designed for the golfer, the industry and the media.  The site is loaded daily with news, fashion, reviews, events, coupons, pictures, videos and more!  Each Client receives a profile with tools for unlimited marketing and public relations for the posting of news, events, coupons etc. with the ability to share across social media. There are prime and secondary banner positions available that rotate throughout the site in standard IAB sizes.

• Designed for the Golfer, the Industry and the Media
• Your own profile w/ tools for unlimited Marketing & PR
• Submit news, events, pictures, videos, coupons, and more
• Socially connected to Facebook, Twitter, LinkedIn & more
• Averages 25,000 unique visits per month
• Averages 190,000 page views per month
• Averages just over 2.5 minutes per visit
• Local & Regional Traffic stats available by request

Average Statistics

• Unique Visits – 25,000+ / month
• Page Views – 190,000+ / month

Populated by myNEGM.com and our editorial staff delivered directly to our subscribers inboxes every Tuesday.  Each week our subscribers are provided with exclusive content, giveaways, and features of their interest In The Spotlight.  Marketing opportunities include presenting sponsorship, left column banners, In Spotlight positions and exclusive offers.  Dedicated blasts and participation in Special Campaigns such as the 18 Holes of Christmas are also available on a limited basis throughout the year.

• Weekly eNewsletter populated by our website users content and our editorial staff weekly
• Sent on Monday mornings to over 30,000 verified emails
• Average of 17% open rate and 28% click rate to entire database
• Full statistics available for each clients
• Weekly sponsorship and banner placement available
• Advertorials in The Spotlight available
• Special Campaigns avilable on a limited basis throughout the year
• Contact us for dedicated blasts

Average Statistics

• Verified Subscribers – over 30,000 and growing
• Average Open Rate – 17%
• Average Click Rate – 28%

New England Golf Monthly is the official showguide of the National Golf Expo in Boston each year which is March 2 -4, 2012 at the Seaport World Trade Center.  This year’s show should be our best yet as Michael Breed from The Golf Fix on the Golf Channel will be presenting.

Our team can take care of securing you a booth space, designing your booth, expo promotion material and marketing in the show guide.

Demographics

• Median Age: 52
• Male: 83%
• Female: 14%
• Median household income: $85,000
• Average Attendance: 25,000
• Occupation: Professionals – 62%, Retired – 15%
• 93% own at least one home
• 73% take destination golf vacations each year
• 69% plan to visit resorts that they met at the show
• 60% attend every year
• 75% make purchases at the show
• 26% are active weekly on Facebook
• 73% mainly play public courses
• 18% play semi-private courses

Statistics from U.S. Census Bureau and 2007 Claritas, Top 10 DMA Markets

Stay Connected when you’re on the go with myNEGM.com for all Smartphones. From any mobile device’s browser, navigate to myNEGM.com and get the latest news, fashion, reviews, mobile coupons and more. Available banner advertising on the homepage and secondary pages is available.  Remember to bookmark the launcher icon directly to your device’s home screen for even faster access to myNEGM.com.

Smart phone interaction w/ our readers, clients and writers (There are over 4.2 Billion mobile devices worldwide growing 4 times as fast as the Internet. One out of every seven minutes of media consumption takes place on mobile).

• Optimized for auto detection on more 5,000+ devices & browsers.
• Automatically populated by myNEGM.com submissions
• QR Codes bring print readers directly to special sections
• Clickable banners for sponsors & premium clients

Our staff lives on social media daily for our brand and yours.  Our site activity automatically feeds to social media platforms and our staff posts frequently in forums, blogs etc.  As part of your customized program our staff can post about your brand, run co-branded contests etc.  We can also setup and manage your page and integrate it into your website for you.

Social Media sites have a high level of user participation and user-generated content. They include the major social networking sites such as Facebook and Twitter, social bookmarking sites such as Del.icio.us, social news sites such as Digg and the hundreds of sites that fit in the social bookmarking/news category. Other powerful sites include review sites, niche social networks, blogs and forums.

• Populated by myNEGM.com, our staff & fans
• (articles, photos, events, videos, likes, etc.)
• Managed by our Social Media Expert
• Over 1,300 Facebook Likes and Twitter Followers
• Average Weekly Impressions: 23,961

Women have become a loyal audience to all our magazine and website. Each issue features a female viewpoint of The Perfect Life, Golf Fashion, Playing the Game, Travel, Spas and News. Also featured are reviews from the forward tees of courses and at resorts from coast to coast. We cover updates from executive women golfers to LPGA pros to the future players on the tours.

Women tend to visit our site more than men on a daily basis!

Display advertising, Product Advertorials, Fashion/Course/Resort Features, Column Sponsorships and Banner Ads available.